Corporate Identity & Website Design
A new corporate identity is needed to market a software product which functions in the financial sector. The visual communication of this brand must earn a sense of trust from prospective users. Deliverables include logo design, website design, sales collateral and trade show materials.
A differentiation in the corporate image was created to distinguish from competitors who are well established in the marketplace. The brand conveys a sense of expertise, ease-of-use, industry leading technology, security and forward thinking solutions.