Corporate Identity, Logo Design, Print Collateral
Design Challenge:
Create a corporate identity and sales collateral for a premier drug research and development service. Trust and proven success in the scientific services CreaGen has to offer is of utmost importance for its biotech and pharmaceutical customers.
Design Solution:
A global corporate, sophisticated yet organic look and feel in the imagery portrays the highest level of expertise in the scientists who conduct the research. The core elements of life sciences and compounds derived from nature are used to convey the source of how pharmaceuticals are created and manufactured. The use of the leaf in the logo represents an element in organic chemistry.